BRAND design

Visual Identity & Brand Strategy for Independent Brands.

A brand is recognised before it is understood. At MUSE Creative Studio, I provide expert guidance on aesthetics, branding, and storytelling to help you define and refine your creative vision.

Brighton-based and working with independent brands across the UK. My Creative Consulting service helps shape a cohesive and distinctive visual identity, combining strategy, brand narrative, and aesthetic direction. From defining your visual language to curating an impactful brand story, I ensure your brand resonates with your audience across all touchpoints.

Unlike Art Direction, which executes a specific concept, or Styling & Set Design, which enhances a scene, Creative Consulting offers strategic guidance to refine your brand’s visual DNA, maintain coherence, and strengthen recognition across digital and print platforms.

A woman with dark hair wearing a black shirt, gold jewelry, and yellow pants, sitting in a dark room with a black background.

WORK WITH ME

What does this service include?

  • Brand Aesthetic & Visual Identity Development – Defining the visual codes that make your brand unique (colors, typography, composition, imagery style).

  • Storytelling & Creative Direction – Crafting a narrative that aligns with your brand’s essence and speaks to your audience.

  • Cohesion Across Digital & Print Media – Ensuring consistency in branding across websites, social media, campaigns, packaging, and editorial content.

  • Moodboard & Concept Creation – Developing a strong creative foundation before launching visuals, ensuring alignment with brand positioning.

  • Consultation on Brand Imagery & Content Strategy – Helping you curate and structure the right visuals for photo shoots, product styling, digital presence, and marketing materials.

Who is this for?

This service is ideal for brands, entrepreneurs, designers, and creatives looking to establish or refine their visual identity and brand storytelling. Whether you are launching a new project or seeking to realign your existing brand image, I help you bring clarity, direction, and cohesion to your creative vision.

If you need expert guidance to refine your brand’s aesthetic, elevate your digital presence, and craft a powerful storytelling strategy, let’s work together to create a brand that truly stands out

‘Ready to shape what comes next, together?’

Want to understand what brand identity actually includes and what it costs?

Read our guide →

Creative Journeys
with MY Clients

A collage of ten black and white and color fashion photographs featuring accessories, jewelry, clothing, and shoes arranged in two rows.

Every project is a story, shaped by trust, vision & creativity.
I had the privilege of collaborating with inspiring brands, artists & designers to bring their ideas to life.

Here are some of the projects that reflect my shared passion for aesthetics, storytelling, & innovation.”

Collage of ten images featuring fashion accessories, food, and decor. Top row: a woman with long hair wearing a white cap, a textured white purse, a set of brown stairs against a reddish wall, two bunches of bananas on a concrete surface, a woman with blonde hair in a striped shirt looking at images on a wall. Bottom row: a hand holding a clear perfume bottle, a minimalistic plant against a pink background, a person with long hair and a hooded sweater, a blurred hand reaching for a perfume, a person in a beige sweater holding a round bag.
A collage of ten images includes a woman in black with a hat, a grid of mailboxes, a woman sitting on the ground with legs crossed wearing heels, a woman with a shopping cart near the ocean, a handbag on a black chair, a lit candle on a marble surface with perfume bottles, a person reaching towards the sea with a long shadow, a paper cupcake with a cherry on top, a woman with curly hair in a white shirt with 'Everlast' on the back, and a woman in striped clothes holding a large tote bag with 'Soliflore' on it.

WORKING WITH CLEMENTINE

  • ART DIRECTION

    Art direction and curated visual storytelling, shaping cohesive universes through photography, styling, and set design to elevate brands and creative visions.

    From £400

    VIEW MORE

  • BRAND DESIGN

    I provide strategic guidance on aesthetics, branding, and storytelling to shape a cohesive, distinctive visual identity and refine your creative vision.

    From £300

    View MORE
  • brand photography brighton UK

    PHOTOGRAPHY

    Fashion, portrait, product, and lifestyle photography with a cohesive aesthetic—creating striking, story-driven visuals that capture emotion, style, and identity.

    From £500

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MY RECENT PROJECTS

A More Personal Approach
to brand & visual identity

MÚSE is intentionally small.

We work closely with a limited number of founders, entrepreneurs and creative brands, offering a more considered and tailored alternative to traditional agencies.

We partner with those looking to build, refine or elevate their brand presence — with a focus on visual identity, digital expression and social media content.

Behind Muse, I lead every project personally, bringing a background in brand development, art direction and digital aesthetics.

This approach combines:

– a refined, Paris-influenced creative perspective

– a strong sense of digital consistency across platforms

– a thoughtful approach to brand storytelling and audience perception

The result is a brand that feels clear, elevated and instantly recognisable, with a strong visual presence that translates seamlessly across social and digital platforms.

Clementine, Brand Designer for Muse Studio

Woman with curly brown hair wearing black sunglasses, a cream-colored sweater, and gray pants on a wooden deck outdoors.
MEET CLEMENTINE

LET’S WORK TOGETHER

Whether you are at the beginning of a project or an established brand seeking a fresh perspective, I offer creative support to help shape and elevate your visual identity.

From defining a clear aesthetic and refining your storytelling to building a cohesive visual system across digital and print, the focus is always on creating a brand that feels consistent, distinctive and considered.

Working closely together, we develop a visual language and narrative that brings clarity, structure and depth to your brand — designed to support both expression and growth.

Tell us about your brand and what you’re looking to achieve.

We respond personally within 24 hours. Based in Brighton - always happy to meet.

FAQ

  • Our services are designed for independent brands, entrepreneurs, and artists across diverse industries who are looking to build, refine, or elevate their creative and digital presence.

  • Start by contacting us through the form on our website and sharing a brief overview of your project.
    A team member will get back to you within 72 hours to schedule a call video, audio, or an in-person meeting.
    From there, we outline the project steps and timelines based on the services you need.

  • We adapt entirely to your needs. Our studio offers fully made-to-measure services, and when relevant, we can also guide you toward predefined packages, whichever option best fits your project and goals.

  • Absolutely. We’re flexible and can support you with only the specific part of your project you need, adapting our work to fit your requirements.

  • Our pricing depends on the scope of your project and the services involved. We offer both hourly rates for smaller tasks and tailored packages for multi-service projects, which can be more cost-effective. Once we understand your needs, we provide a clear, customized quote.

  • The earlier, the better. Reaching out in advance allows us to plan properly and set realistic deadlines. While availability depends on our current workload, we generally recommend contacting us 1 to 2 months ahead of your project (event, campaign, launch, photoshoot…) for the best results.

  • A short, no-obligation call to understand your store and decide what will genuinely help.